Master's Degree in Tourism Management and Planning (2015)

Academic year 2016-17

Specific information about theses for the Master's Degree in Tourism Management and Planning (2015)

There is no specific information for the Master's thesis on this degree programme.

Defended Master's thesis

  • Analysis of wine tourism demand profile at the wine region of Majorca
  • Tourist acceptance of travel bots in the hospitality industry
  • Acceptance of online personalised advertising in Tourism: the role of privacy
  • Importance and Evolution of the Chinese Outbound Tourism Market in Spain: How can the Balearic hotel industry attract this market
  • The adoption of face recognition-based mobile payment in tourism area: a comparative evaluation between China and Spain
  • The role of internet and social media on travelers’ decision-making and booking processes
  • Tourism-phobia scale development - the case of residents of Majorca
  • "Analysis of the Economic and Financial Viability of an Expansion Project in a Family Hotel"
  • "Reliability level in Tourists Recommendation Systems"
  • "The repositioning of Magaluf as a tourism destination and the improvement of hotel infrastructures: Cause, effect or reciprocal relationship?"
  • Airbnb spatial agglomeration and hotel prices: case of Palma de Mallorca
  • A model of acceptance of virtual reality by tourists in the selection of destinations
  • Employee loyalty in the hospitality sector – Analysis and strategic approach
  • Global Social Network effects on local spots
  • Motivation and Incentives for a career in Tourism industry: A comparative analysis of young generations in Spain and Bulgaria
  • Promises and pitfalls of ecotourism
  • Revenue Management Application in the Hotel Sector using Conjoint Analysis
  • The impact of revenue management variables on price: a study on a small medium enterprise rent a car in Mallorca
  • The maturity of a mass tourism destination as a benefit: the case of Rimini
  • The urban transformation of the Spanish coast. Land Cover Change analysis 1990-2012
  • Who is the host? Online identity construction on Airbnb
  • Analysis of the relationship between social media management and ewom: an exploratory study of the hotel sector
  • Forecasting tourism arrivals with an online search engine data: A study of the Balearic Islands
  • Influencing Factors on Hotel Review Ratings
  • Tourism Impact: Bank Services
  • Two faces of electronic Word-of-Mouth: The qualitative approach of amplified e-WOM